All ad campaigns must have clearly defined goals in place that tie in with a comprehensive marketing plan; because unlike marketing products, managing a successful ad campaign is tricky. Therefore, to make it easy for you, we’ve put together a list of helpful steps to construct an effective ad campaign. The Drawing Board It is […]
How to blog effectively for your business
Building a blog for your business will benefit you on so many levels, and here’s why. Blogs give you a platform to provide relevant content to your customers, prospects and partners, plus the added benefit of presenting you as an expert in your field, which in turn will reflect positively on your brand. Think of […]
The new power of doing business
The New Power of Doing Business – For Small Business Owners Ownership of personal mobile devices, such as smart phones and tablets has exceeded the world’s population in recent years and is expected to change the way that consumers interact with business. Interestingly, research shows that smartphone and tablet users spend the majority of their […]
10 Factors that describe an effective business
10 Factors that describe an effective business Build a constant supply of new customers. It’s like oxygen to a business. Continually improving retention and engagement of existing customers. Products & services taken to market delivering to owners sales expectations. Cash flow improving month on month. Customers feel doing business with us is easy and more […]