Hey, Business Owners! Here are some great ‘How to’ videos and blogs worth watching and reading to improve your social media capability and have you working like a Pro You will find how to videos and instructions on: If you feel you didn’t understand anything clearly, don’t stress! Watch it again and if you still […]
Social Media Trends To Watch Out For In 2020
With an estimate of 3.48 billion active users, social media has connected people and businesses in ways we wouldn’t have imagined 10 years ago. With the dawn of a New Year and new decade, the influence social media has over lives and businesses is only going to increase.
5 Reasons why your social media sucks
As the owner of a small business, the one thing you’ve heard more than once is that you need to digitally engage with your customers. So you’ve invested in a website and set up several social media accounts for your business. You keep sharing posts but you’re not really seeing any positive results. In short, your […]
7 Habits you should practice on Social Media
Social Media is the first thing most of us check as soon as we wake up in the morning. It has transformed the way we live and how we access information. As a small business owner, social media is a powerful tool for your business. We believe that to reap its benefits, there might a few […]
Influencer Marketing – key factors all small businesses need to know about
Influencer marketing is a hot subject for businesses these days. Major brands regularly engage social media celebrities to help them promote their products. But, most small businesses don’t have the big bucks to invest in it. So, does influencer marketing work? First off, let’s take a look at how influencer marketing works Influencer marketing is […]
Top Tips and Tricks for ALL Social Media Platforms (part 1)
Whether you want to build brand awareness, start an audience online, increase customers or grow even more sales, using social media (with the help of social media tips) can become one of the most cost-effective and efficient ways to help small businesses reach their customers. Previously, we’ve talked about strategy; the importance of understanding your […]
What Are the Benefits of A Great Social Media Strategy?
In this age of growing technology, social media has become an ever more relevant tool for business. Still according to statistics by Deloitte, small businesses that are digitally engaged earn $350,000 or grow 20% faster. In Australia only 16% of small businesses fall into this group. Numerous businesses out there simply do not appreciate the […]
How to calculate return on investment (ROI) for social media on Google Analytics
Unfortunately most businesses don’t have a working knowledge of how to calculate the ROI of their social media investment. Most businesses simply don’t invest enough in social media full stop. To improve the market share of your business and the mindshare of the wider public, social media is the go-to tool. To maximize your social […]
How to choose the best social media platform/s for your business
It is okay to feel overwhelmed with social media; however, if you have a solid, professional website, then you’re set. The whole idea is to direct traffic to your website, which is why social media engagement is key in your digital marketing strategy. So, if you choose the platforms that best suit your customer needs […]