With an estimate of 3.48 billion active users, social media has connected people and businesses in ways we wouldn’t have imagined 10 years ago. With the dawn of a New Year and new decade, the influence social media has over lives and businesses is only going to increase.
Enlist in our Digital Bootcamp and become a digital innovator
The life of an entrepreneur isn’t easy, especially in today’s digital age where everyone is chasing their own vision of success online. While the internet has opened up amazing opportunities for small and medium business owners, it is also filled with thousands of other businesses all fighting for attention.
Affordable and easy ways to building an effective email database
As most of us know, it costs businesses more money to attract new customers than to maintain an existing database. Focusing on customer retention is a valuable long-term solution for increasing your businesses revenue and maintaining sustainable growth, but it’s not always easy to cultivate brand loyalty. One way to do it, is to create […]
3 Email marketing tools to help grow your business
Email marketing is a powerful tool in any internet marketing strategy. Years ago, it was the only digital marketing tool available for businesses and bloggers, and now, it plays an essential role in digital strategy for pursuing current and potential leads for brands. When compared to the ‘fun’ social media platforms like Instagram, Pinterest or […]
Facebook Budgeting 101
As a small business owner, finances are something you’re bound to be very stringent about. You are willing to spend money only if it’s worth it and has an ROI on your business. While Facebook is a good social media platform for business especially for brand awareness and to bring in new leads, getting Facebook […]
5 Reasons why your social media sucks
As the owner of a small business, the one thing you’ve heard more than once is that you need to digitally engage with your customers. So you’ve invested in a website and set up several social media accounts for your business. You keep sharing posts but you’re not really seeing any positive results. In short, your […]
7 Habits you should practice on Social Media
Social Media is the first thing most of us check as soon as we wake up in the morning. It has transformed the way we live and how we access information. As a small business owner, social media is a powerful tool for your business. We believe that to reap its benefits, there might a few […]
7 Things you need to look into when investing in a website
Investing in a website is a big step for anyone more so for small business owners, whose future depends on overcoming challenges in the digital world. After decades of working for others, you’re now determined to make it out on your own and you’re willing to invest your hard-earned money on this business idea. You’ve taken […]
Why you need a website for your business
Unless you’re a small business owner who has no interest in developing your brand or business, you need to have a website. Nowadays, with all consumers browsing online, it’s vital for any business to have an established digital presence to attract your ideal customer. If that’s not enough to convince you, here’s a few more […]
10 Expert tips for launching a website
Launching a website is a stressful, and sometimes overwhelming project. There are so many things you need to get done and not enough time or resources to do them. However, while it might seem like an enormous task, as long as keep some essential things in mind, you can look forward to a smooth launch. In […]
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